Insights

Image of people viewing a website on their mobile phones.
Your website needs to be mobile-friendly. What are some things you can do to build a website that captures your audience’s attention on their smartphones?
Image of a desk with items on it and a note that says conversion rate optimization (CRO).
What can you do to break from the regular routine of adhering to these best practices and customize your own tactics to heighten your conversion rates?
Image of a person paying a bill on their smart phone.
Cashless transactions have gained enough momentum in the retail space to pose a serious threat to the future of cash-based payments.
Business people shaking hands depicting a merger.
There are many aspects to consider when planning a merger or acquisition, but research shows that the most overlooked is brand strategy.
OPIN CEO at the olympic games.
(Ottawa - March 12, 2018) - OPIN partners with the Canadian Paralympic Committee to help Canadians with disabilities become more involved in sport.
Mobile first design process with wireframes.
Mobile-first design and mobile-responsive design describe two different approaches that designers can take when designing for multiple devices on the web.
Image of OPIN employees standing by office slogan sign that reads: "do good things."
If everyone does their part, meeting global reductions in CO2 is possible.
Drupal logo on a mobile phone screen. The phone is resting on a laptop.
Drupal has long since been a platform for "techies." Now, more than ever, it has become a much more useable platform for marketers and content creators alike.
Image of an intranet.
With the rise of remote working environments, enhanced internal communications facilitated by a company intranet are more important now than ever before.
Image of a caterpillar transforming into a butterfly.
It seems that a majority of executives are in agreement on one thing: the digitization of the world is going to change how their companies and organizations operate.
magnifying glass hovering over the Drupal logo.
Because Drupal has a long history and is one of the best content management systems (CMS), then sometimes you have to ask who is NOT using Drupal.
Image of Drupal logo on an iPhone screen.
Drupal is a free, open-source Content Management System (CMS) that allows you to create and manage websites, intranets, portals and mobile applications.
Visual impaired person using a text to voice reader.
Accessibility is not only about screen readers, contrast or big fonts. Accessibility is about people and their right to access information.
Image of a small wheelchair on a keyboard to depict web accessibility.
Accessible businesses need to extend their market reach to positively engage with all customers and prospects, regardless of their physical, mental or other abilities.
Person using a digital healthcare portal to speak to doctor.
Consumers are communicating with doctors in new and diverse ways, learning more about their health risks by changing their attitudes towards data privacy.
Man with his head on arms on a desk waiting for webpage to load.
How fast should your website load? As fast as it takes to get a 90+ Google PageSpeed Score.
Image of same website on multiple screens (iPad, iPhone, iMac, Macbook)
Here is our checklist of the top 10 best practices you need to consider when it comes to website design!
Large buildings in downtown New York.
Enterprise digital projects are significant investments of money and time, so how can you ensure you achieve maximum ROI? As with any physical or digital tool, it’s crucial to support and maintain your digital properties to maximize their longevity.
Nice web design look and feel displayed on multiple apple device screens.
Similar to physical clutter, digital clutter can be overwhelming. If this is the case when creating a design for a website, why would we risk subjecting users to potentially being overwhelmed while they visit your website?
Multisite shown on 3 MacBook screens.
Whether you are in the public or private sector, running a higher education, healthcare or government website, serving thousands of clients or citizens is a tremendous undertaking. More often than not, one website isn’t enough to provide your visitors with what they truly need.
Image of an ecommerce website on a laptop screen and phone screen.
If you weren’t already convinced of the importance of having a brilliant eCommerce website, the events of 2020 should be enough to push you off the fence.
Man writing on a transparent board.
Accessibility is about making all things within our digital world accessible to everyone in a simple language.
Image of sparkling lights.
In order to create impactful change, a website must shift its focus from a purely business mindset and move towards a user-centric approach. By placing the user at the forefront will help to focus the efforts to truly understand what are some of the problems that currently exist today and how we as experts within our domain can help to solve these issues.
Doctor using an iPad to input patient information.
Let’s uncover 7 design trends that are at the forefront of the digital landscape of healthcare associations.
Image of server rooms for hosting.
Platform as a service (PaaS) is a complete development and deployment environment in the cloud, with resources that enable you to deliver everything from simple cloud-based apps to sophisticated, cloud-enabled enterprise applications.
Woman working from home on the couch using an iPad with her cat beside her.
I’m a homebody. Any excuse to stay home and I’m all over it. However, that doesn’t mean I don’t struggle to work from home. The year 2020 forced more people than ever to work from home and that forced us to adapt to a new normal.
Lando logo banner image.
This article touches on a form of testing you can submit to the Drupal community, which is functional testing.
Internet users utilizing assistive technology
Ensuring that your website is accessible to all users is a necessity and we’ve got the ultimate guide for all things web accessibility.
Agile methodologies and digital trasnformation
A successful digital transformation comes from a core change in how a business operates. Agile methodology can be the key that opens the door to becoming a truly digital organization.
Image of a person working on a laptop

Technology

Tech Tips

Stay in the know with the latest in open source technology from OPIN's Director of Technology
image of a global map
How can a global enterprise use an intranet to connect employees all over the world? With the right vision, the right technology, and the right expertise, it’s possible. Here is a step-by-step guide to building an ambitious global intranet.
Image of a laptop next to healthcare equipment
Patient experience has become a focal point for the healthcare industry in recent years. Organizations are committed to creating positive healthcare experiences. This commitment needs to extend to digital.
Image of employees working at their laptops
Discover why so many enterprise organizations are using Drupal to power their communications portals and intranets
Drupal logo on iPhone screen
Why enterprise adoption of one of the world’s largest open-source projects is more important today than ever.
Image of a person typing in a laptop
We’ve seen just about every issue you could run into when optimizing your search engine ranking. Let's dive into 5 common SEO mistakes.
image of a man coding
Web hosting for enterprises poses unique challenges. These include data breaches, digital transformation, migration difficulties, high costs, disaster recovery, and more. How do enterprises overcome these struggles to deliver powerful digital experiences?
WordPress logo vs Drupal logo.
Discover why many organizations migrate to Drupal from WordPress when they need to scale, leverage additional functionality and be more secure.
Growth list 2020 winner banner
Canadian Business unveils its annual list of Canada’s Fastest-Growing Companies
Digital transformation in healthcare
Many industries have been heavily impacted by digital transformation. Now healthcare is at a turning point, where organizations need to adapt to technology trends to meet the needs of their users. The healthcare industry has begun to step into the digital world to meet these new demands.
University graduation cap on top of a globe.
It’s no surprise that some of the largest and most prestigious universities and colleges leverage Drupal for its incredible flexibility, scalability and security.
Image of an individual studying at a higher education institution
When visitors have limited time to accomplish a task on your website, they will often skip right to the footer at the bottom of the homepage, this is where they can find the most important information.
University students walking through campus
We are living in the digital era, many industries have been heavily impacted by digital transformation. Higher education is now understanding the need to adapt to technology trends to meet the needs of their audiences. Higher education institutions can reinvent their student recruitment strategies by building modern digital platforms using a robust CMS like Drupal, where they can engage and communicate in unique and innovative ways.
Students attending class at a higher education institution
The information on your website is important, but users need to be engaged from the beginning of their experience until the very end. When it comes to the design of your school’s website the first impression of your page needs to tell users that their visit will be simple, the site also requires a striking appearance that will hold the attention of visitors.
Students attending class at a higher education institution
In North America, there are over 5000 universities and colleges. Students have so many options to choose from when they are deciding where they will study. A visit to your school’s website is often one of the first interactions that prospective students have with the institution, making the communication and representation of the school’s culture crucial. How will your university use its website to differentiate itself from the rest?
Winner logo for Canada's top growing companies
OPIN Digital ranks on The Globe and Mail’s second annual list of Canada’s Top Growing Companies
Two people shaking hands
Mergers and acquisitions are carefully planned, strategic maneuvers designed to spark growth for a brand. There are many aspects to consider when planning a merger or acquisition, but research shows that the most overlooked is brand strategy. Today’s brands are intertwined with their digital presence, so an effective brand strategy has to be a digital one. How do you preserve a digital brand amid a merger or acquisition?
People talking and joking
In workplace parlance, an “engaged” employee is an individual who not only completes tasks on time, but is actually enthusiastic about the work they are doing.
Data on keyboard
Drupal, in conjunction with the Angular front-end framework, provides the leading platform for decoupled web solutions - one of the most important trends in a rapidly shifting digital landscape.
Donate button on keyboard
Understanding the modern digital environment is the key to succeeding in the charity and non-profit sector.
Twig Filters
I was very excited when the community decided to use Twig as the new template engine for Drupal 8. Twig offers many performance and security improvements to Drupal. Additionally, it is a flexible template engine, allowing us to extend the base features (tags, filters), and create our own.
Person on laptop searching
Among the thousands of Drupal modules, there are several developed specifically for SEO. In this blog post, we’ve decided to dig deeper into two of these modules: Real-time SEO and SEO Checklist.
Mockup on glass
The Agile methodology is the de facto project management approach for enterprise digital projects. Here’s why Agile development will make a world of difference for your next website project.
Tablet with lock on it for security
From a security perspective, Drupal is the ideal platform for a number of reasons.
ROI vs TCO: The CIO Debate
For businesses, Return on Investment (ROI) and Total Cost of Ownership (TCO) may both seem like similar techniques for delivering cost-effectiveness. However, research shows that they perform best in very different situations. A detailed look at the two techniques can help you determine which tool is the most ideal for your business.
Drupal on a book
The Drupal world has been buzzing about the latest release for a while, and with good reason.
Drupal Banner
Web migrations sound scary, but Drupal’s open-source community is taking care of us so we can keep the latest version to take advantage of the world’s best CMS!
Article 13
Article 13 is a new piece of legislation passed in the European Union Parliament. The new law has a significant impact on the way copyright is administered in the digital space. What are the implications of this new law for North Americans?

Ottawa

135 Laurier Ave. West, Suite 100
Ottawa, ON K1P 5J2
TEL: 1 (877) 257-6746

Saratoga Springs

153 Regent Street
Saratoga Springs, NY 12866
TEL: 1 (877) 257-6746