Drupal Website Audits
Keeping your website performing at a high level is tricky. Scheduling a regular site audit is an important aspect of making website improvements.
Website speed and site performance can be lacking due to many reasons like having an outdated custom module, code quality issues, custom code errors, invalid content types, improper SEO optimization, server configuration, security vulnerabilities, image optimization, load time, caching issues, and much more.
Luckily, OPIN will provide you with website analytics and reports, giving you an in-depth and easily digestible breakdown of your entire website score and areas to make performance improvements. Our years of Drupal website design and development expertise gives us the ability to highlight and help solve key issues as they appear on your site.
Monitoring and Reporting
With OPIN's processes, technical depth and expertise, content recommendations will be provided on an ongoing basis. Our counsel will adapt to suit your user's evolving behaviour. The OPIN team will provide website monitoring, optimization and reporting tools necessary to track key behaviour including click-throughs, abandonment, social sharing, drop-off rates.
Monitor ROI & Business Metrics
About 73% of all data collected in an organization goes unused. Gain a better understanding of the data you have to uncover trends in customer behaviour and interactions with our all in one reporting tools.
Monitoring for Search Engine Optimization
With the proliferation of content, ensuring the content you produce will appear in relevant search page results can be difficult. Drupal has many native qualities that make it ideal for search engine optimization.
Drupal generates clean code that is easily received, analyzed, and understood by search engines. Built-in optimization modules will give you an edge when competing for top keyword placements.
We apply automated and manual monitoring methods to ensure websites apply SEO best practices and continuously improve their search engine rankings. Our monitoring activities and analysis, include:
- On-Page Diagnostics - Monitor and identify issues to improve SEO performance by monitoring 70+ checkpoints within four categories: technical, UX, mobile, and content.
- Web Analytics - Monitor and improve their SEO activities by providing a suite of content and web analytics.
- Keyword Insights - Discover what keywords drive traffic to their clients’ websites. Insights provide clients with the information needed to develop content strategies that directly present what their visitors expect from their website.
- Content optimization - Monitor the performance and progress of specific pages that their clients target for improvement.
Accessibility Content Compliance
Accessible web design is fast becoming one of the most important aspects of your website.
Diversity and inclusion are core company values at OPIN. As such, all of our projects are designed, developed, and implemented in compliance with the accessibility standards.
Every OPIN employee undergoes accessibility training when they first join. We train employees in WCAG and provide a professional development stipend to employees who wish to undergo further education and training in web accessibility via conferences and additional courses.
Each employee who deals with the public or otherwise performs customer service is trained to communicate with and offer specialized customer service to customers with disabilities.
OPIN will assist your organization in exceeding technical and content management regulatory requirements allowing you to become a next-generation organization.
You will be able to better understand and optimize accessibility issues to ensure your users have access to the information they need.
Our complete guide for accessibility compliance is a great place for you to start if you are in need of some accessibility how-tos and best practices!
Groundswell™ Quality Website Performance Monitoring Tool
Groundswell automates and visualizes the complexity of website performance monitoring by showing marketers exactly how well they are performing on every page they are working on while in Drupal. OPIN's visual monitoring is easy to understand and team members can verify their performance while they work instead of after the fact or on some silly monthly report.
From speed test performance, SEO to the ability to provide an outstanding, unified and inclusive accessibility experience for users, Groundswell's insights empower you and your team to improve performance while ensuring you are improving regulatory compliance - all from within your Drupal CMS on every page.
Maintaining high-quality content-all while measuring website success and delivering a superior user experience - can no longer be accomplished manually. The Groundswell website performance monitoring platform unlocks new insights into your content to let you focus your efforts where they belong. Groundswell verifies that a website meets client standards for content quality, accessibility, and search engine optimization.